Privacy Policy
Effective date: June 15, 2026 (scanner section added September 30, 2026) · Operated by: MK-Way
1. Who we are
GetVisible.store is operated by MK-Way ("we," "us," "our"). We provide a done-for-you AI Visibility Sprint that helps Shopify stores get cited by AI-Native eCommerce LLMs, including ChatGPT, Google AI Mode, Perplexity, Microsoft Copilot, and others.
This policy explains what personal information we collect when you visit getvisible.store, use our free Agent Readiness Scanner, fill out a form, book a call, or otherwise interact with our service, and how we use, share, and protect it.
2. What we collect
a) Information you give us directly, when you fill out a form, request a consultation, or book a call:
- Name
- Email address
- Phone number
- Company name and Shopify store URL
- Anything else you choose to type into a form field, message, or call
b) The free Agent Readiness Scanner. When you scan a store, we read only information that store already makes public on its storefront (product listings, product pages, robots.txt, sitemap, policies and agent endpoints). We save the resulting report so its link keeps working. When you unlock a report, we send your first name, email, the store URL and a summary of the report to our customer-management system so our team can follow up about your results.
c) Information we collect automatically, when you visit getvisible.store, our analytics, advertising, and server-side tracking tools record:
- IP address and approximate location (country/region/city)
- Device type, operating system, browser type and version
- Referring URL and pages viewed on getvisible.store
- Time spent on each page, scroll depth, clicks, and form interactions
- Anonymous identifiers (cookie IDs, advertising IDs) used to attribute visits across sessions
d) Information from third-party platforms. If you arrive via a Meta (Facebook/Instagram) or Google ad, we receive limited attribution data such as which campaign and ad you clicked.
3. How we collect it (the tools we use)
We use a stack of analytics, conversion tracking, and customer-management tools. Each has its own privacy policy, and your data may be processed by them when you interact with our site:
- Meta Pixel and Meta Conversions API (CAPI), Meta Platforms, Inc. We use both to measure the effectiveness of our Facebook and Instagram advertising and to build optimization audiences. Meta privacy policy.
- Stape, Stape.io. Our server-side Google Tag Manager hosting provider, which forwards conversion events to Meta, Google, and our other measurement tools server-to-server. Stape privacy policy.
- Google Analytics 4 (GA4), Google LLC. To understand traffic patterns, page performance, and conversion paths. Google privacy policy.
- Google Tag Manager (GTM), Google LLC. The container that loads our measurement tags. It does not itself collect personal data, but it deploys the tags that do.
- GoHighLevel (GHL), HighLevel, Inc. The customer-management system we use to store form submissions, manage your contact record, send emails or SMS messages you've opted in to receive, and schedule consultation calls. GoHighLevel privacy policy.
- Netlify, Netlify, Inc. Hosts getvisible.store and stores scanner reports and a backup copy of report requests. Netlify processes server logs (including IP addresses) for routing and security purposes. Netlify privacy policy.
- RB2B (Retention.com), Retention.com, Inc. A visitor identification service that helps us identify the company and, in some cases, the individual contact behind anonymous business website traffic, so we can deliver more relevant follow-up communications. RB2B privacy policy · Opt out here.
If you opt out of analytics or advertising cookies (see Cookies), the tools above will be prevented from collecting your data on subsequent visits.
4. How we use your information
- Respond to your inquiries and consultation requests
- Deliver scanner reports you request, and the GetVisible Sprint service if you become a client
- Send service-related emails (report copies, booking confirmations, project updates, invoices)
- Send marketing emails or SMS only if you've opted in (you can opt out anytime)
- Measure which of our ads, channels, and pages bring in customers, so we can spend our marketing budget responsibly
- Build optimization audiences in Meta and Google so our advertising reaches people more likely to benefit from our service
- Improve the website and the service itself based on aggregate usage patterns
- Comply with legal obligations (tax records, fraud prevention, valid government requests)
5. Advertising & conversion tracking
We run paid advertising on Meta (Facebook and Instagram) and Google. When you click one of our ads or visit getvisible.store, we use the Meta Pixel, Meta Conversions API, and Google Ads conversion tags to measure whether your visit led to a meaningful action (a scan, a form submission, a call booking, becoming a client). This measurement uses first-party cookies set on the getvisible.store domain, hashed identifiers (your email and phone, irreversibly hashed) sent server-side via Conversions API for attribution, and anonymous click IDs (fbclid, gclid) included in your URL when you arrive from a paid ad.
Visitor identification & partner-matched marketing: When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email. We (or service providers on our behalf) may then send communications and marketing to these email addresses. You may opt out of receiving this advertising by visiting https://app.retention.com/optout.
6. Who we share information with
We do not and will not sell your personal information. We share data only with the service providers listed in section 3 (strictly as needed to operate our website, advertising, and customer-management workflows), our internal team and contractors bound by confidentiality, legal, tax, and accounting professionals when required, and government or regulatory bodies when compelled by valid legal process.
Important SMS Compliance Disclosure: No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with or sold to any third parties.
7. How long we keep your information
- Form submissions and contact records: retained in GoHighLevel as long as you remain a prospect or active client, plus a reasonable follow-up window. You can request deletion anytime.
- Scanner reports: kept so your report link keeps working. Email us to have a report deleted.
- Project records and invoices: retained for the period required by Canadian tax law (currently 6 years).
- Analytics data: aggregated data is retained indefinitely; individual-level data follows the retention windows of GA4 and Meta (typically 26 months).
8. Your rights & choices
Regardless of where you live, you have the right to access, correct, or request deletion of the personal information we hold about you; opt out of marketing emails and SMS at any time; opt out of analytics and advertising cookies; and request a copy of your data in a portable format. To exercise any of these rights, email [email protected]. We will respond within 30 days.
9. International users (GDPR, CCPA, PIPEDA)
MK-Way operates from Canada. Our service is available worldwide and your information may be processed in Canada, the United States, or other countries where our service providers operate.
Canada: our practices comply with PIPEDA. EEA / UK: we process your data under the lawful bases of consent (marketing communications and cookies), legitimate interest (analytics and security), and contract performance (service delivery), and you may lodge a complaint with your local data protection authority. California: the CCPA gives you rights similar to those in section 8. We do not sell personal information.
10. Security
We use industry-standard safeguards to protect your information: TLS encryption in transit, access controls on our customer-management system, hashed identifiers for advertising integrations, secrets kept server-side, and least-privilege access for team members. No system is perfectly secure; we will notify you in line with applicable law if we ever experience a breach affecting your information.
11. Cookies
We use strictly necessary cookies (form security, session handling), analytics cookies (Google Analytics 4), and advertising cookies (Meta Pixel and Google Ads tags). You can control cookies via your browser settings or opt out at Google Analytics Opt-out and Meta Ad Preferences.
12. Children's privacy
GetVisible.store is a B2B service for Shopify store owners. We do not knowingly collect information from anyone under the age of 16. If you believe a child has submitted information, email [email protected] and we will delete it.
13. Changes to this policy
We may update this policy as our service, the tools we use, or applicable law evolve. The effective date at the top will always reflect the most recent revision.
14. Contact us
MK-Way, Privacy Office
Email: [email protected]
Website: mk-way.com